Hi, everyone! My name is Taylor Lowe and I’m the Oregon Forest Resources Institute’s new social media intern, responsible for creating content and helping manage the agency’s Facebook, Twitter and Instagram accounts.
I’m a senior at Oregon State University, majoring in marketing. I’m originally from Oregon City, which puts me in the perfect location to enjoy all that Oregon has to offer, being not far from beaches, forests, deserts and mountains.
My family lives on seven acres in Beavercreek that backs up to 150 acres of forest owned by a family friend, which includes ponds, trails for hiking, mountain biking, ATV riding and horseback riding, as well as camping spots. My dad, brothers and I love to take a short walk through our backyard and spend some time fishing, hiking with our chocolate labs – who love the water – and enjoying the scenery in all four of Oregon’s seasons.
My dad is an avid outdoorsman who instilled a love of nature in me at a young age as he took me fishing all over Oregon, as well as camping, hunting and hiking.
From the ages of 8 to 18, I rode horses competitively, which provided many opportunities for me to spend time outside with my horses, Doc and Charlie, travel across the Pacific Northwest for competitions, and trail ride all over Oregon. With my background in agriculture and outdoor hobbies, I could not be more excited about this opportunity with OFRI!
Last summer, before joining OFRI, I had an amazing opportunity to intern with the Portland Pickles collegiate baseball team. My main responsibilities included running their social media platforms, and fan engagement. My coworkers and I had a blast coming up with creative new ways to get fans engaged and involved at the games, and bringing all of our ideas to life. Fan engagement also tied into social media by showing our fans what was happening at the stadium if they weren’t able to make it out to the game, as well as featuring fans in attendance on our social media. While spending my summer with the Pickles I learned so much about event coordinating and production, and how to maximize the online presence of a brand.
As graduation is quickly approaching this year, my goal is to continue to work in marketing, specifically social media marketing. I love being able to get creative and strategize new ways to engage with a variety of target audiences through rather new and dominant platforms in the marketing world such as Instagram, Twitter, TikTok and Facebook.
I am so excited to be working with an organization that ties in so well with some of my favorite hobbies and the state that I love the most!
Feel free to reach out to me with content ideas for OFRI’s social media accounts or our blog at [email protected].
Social Media Intern